Google Data Analytics Professional Certificate
Google data analytics certificate. Learn SQL, R, Tableau, and spreadsheets. No experience needed. Finish in under 6 months.
Course Description
This certificate program, built by Google, covers the full data analytics lifecycle: asking business questions, preparing and processing data, performing analysis, creating visualizations, and communicating insights. You will gain practical skills in SQL, R, Tableau, spreadsheets, and AI-driven workflows through real projects and interactive labs, building a portfolio for entry-level roles.
You will learn to clean and validate datasets, write advanced SQL queries, apply statistical analysis in R with Tidyverse, design Tableau dashboards, and use AI to automate tasks and generate deeper insights. The program includes a capstone case study and career resources to help you transition into a data analytics role with a Google certificate.
Course Curriculum
5 sections • 63.00 hours total length
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How Data Analysts Drive Business Decisions (12m)
Explore the role of a data analyst, the types of problems they solve, and the impact of data-driven decisions in real companies.
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The Data Analytics Lifecycle: A Step-by-Step Framework (18m)
Walk through the six phases of data analysis, ask, prepare, process, analyze, share, act, and apply them to a sample project.
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Understanding Data Types and Structures (15m)
Learn to identify structured vs. unstructured data, quantitative vs. qualitative data, and choose the right formats for analysis.
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Setting Up Your Analytics Toolkit: Spreadsheets and SQL (10m)
Get hands-on with Google Sheets and Microsoft Excel basics, plus an introduction to SQL environments for querying.
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Crafting Effective Business Questions (14m)
Use the SMART framework to turn stakeholder needs into clear, measurable questions that guide your analysis.
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Data Ethics and Bias Awareness in Analysis (20m)
Recognize common biases in datasets, apply ethical decision-making principles, and ensure fairness in your insights.
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Building Your First Data Analyst Portfolio (10m)
Learn what employers look for in a portfolio and start documenting your projects with clear case studies.
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Data Sourcing and Collection Strategies (16m)
Identify reliable data sources, use APIs and web scraping basics, and organize datasets for consistency.
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Spreadsheet Essentials: Formulas and Functions (22m)
Master VLOOKUP, INDEX-MATCH, IF statements, and text functions to manipulate and prepare data in Excel and Google Sheets.
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Data Cleaning Fundamentals: Handling Missing Values (18m)
Detect missing data, apply imputation techniques, and document your cleaning process for reproducibility.
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Removing Duplicates and Standardizing Data (14m)
Use built-in tools to deduplicate records, normalize text, and ensure consistent formatting across datasets.
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Validating Data Quality and Accuracy (12m)
Create data validation rules, perform consistency checks, and verify cross-field relationships to maintain quality.
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Transforming Data with Pivot Tables (20m)
Summarize and reshape data using pivot tables, calculated fields, and grouping to uncover quick insights.
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SQL Basics: SELECT, FROM, and WHERE (18m)
Write your first SQL queries to retrieve, filter, and sort data from relational databases.
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SQL Aggregations and GROUP BY (16m)
Use COUNT, SUM, AVG, and GROUP BY to aggregate data and generate summary statistics directly in SQL.
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Joining Tables in SQL for Richer Insights (24m)
Master INNER, LEFT, RIGHT, and FULL OUTER joins to combine multiple tables and expand your analysis scope.
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Advanced SQL: Subqueries and CTEs (20m)
Simplify complex queries with subqueries and Common Table Expressions (CTEs) for better readability and performance.
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Introduction to R and RStudio (14m)
Set up R and RStudio, navigate the interface, and run your first scripts for basic calculations and data exploration.
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Data Structures in R: Vectors, Data Frames, and Lists (18m)
Understand R’s core data types and structures, and practice creating and manipulating them for analysis.
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Data Import and Export with R (12m)
Load CSV, Excel, and SQL data into R, and export results to shareable formats like CSV and PDF.
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Data Wrangling with Tidyverse: dplyr Basics (22m)
Use dplyr verbs, filter, select, mutate, arrange, and summarize, to clean and transform datasets efficiently.
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Tidyverse Deep Dive: Pipes and Grouped Operations (16m)
Chain operations with pipes (%>%), perform grouped summaries, and write readable, efficient R code.
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Descriptive Statistics in R (14m)
Calculate measures of central tendency, spread, and distribution shape using base R and dplyr.
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Data Visualization with ggplot2 (20m)
Create compelling plots, scatterplots, histograms, bar charts, and customize themes for professional presentations.
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Hypothesis Testing and Confidence Intervals (18m)
Apply t-tests, chi-square tests, and confidence intervals to validate assumptions and draw conclusions from data.
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Tableau Fundamentals: Connecting to Data Sources (12m)
Import data into Tableau, understand dimensions and measures, and navigate the workspace for effective analysis.
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Building Basic Charts: Bar, Line, and Pie Charts (16m)
Create and customize common chart types to communicate trends, comparisons, and proportions clearly.
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Advanced Visualizations: Scatter Plots and Heat Maps (18m)
Design scatter plots for correlation analysis and heat maps for geographic or matrix-based insights.
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Interactive Dashboards: Filters and Parameters (22m)
Build interactive dashboards with filters, parameters, and actions to let stakeholders explore data dynamically.
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Calculated Fields and Table Calculations (20m)
Write calculated fields for custom metrics and use table calculations for running totals, percent of total, and more.
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Storytelling with Data: Best Practices (14m)
Structure a data story, choose the right visuals, and design presentations that drive action and clarity.
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Designing for Impact: Color, Layout, and Accessibility (12m)
Apply design principles to make dashboards visually appealing, accessible, and easy to interpret for all audiences.
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Publishing and Sharing Tableau Workbooks (10m)
Publish dashboards to Tableau Public or Server, embed them in reports, and share insights with stakeholders.
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Real-World Dashboard Project: Sales Performance (28m)
Build a complete sales performance dashboard from scratch, incorporating multiple data sources and interactive elements.
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Introduction to AI in Data Analytics (15m)
Explore how AI tools can automate data cleaning, generate insights, and enhance predictive capabilities in your workflow.
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Automating Data Cleaning with AI Tools (18m)
Use AI-powered tools to detect anomalies, suggest transformations, and streamline repetitive cleaning tasks.
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AI-Driven Exploratory Data Analysis (16m)
Leverage AI to identify patterns, correlations, and outliers in your data, accelerating initial analysis phases.
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Generating Insights with Natural Language Queries (12m)
Ask questions in plain language and get automated summaries, charts, and insights using modern AI platforms.
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AI-Enhanced Predictive Modeling Basics (20m)
Apply simple AI models for forecasting and classification, and interpret results to support business decisions.
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Capstone Project: Defining Your Business Problem (10m)
Choose a real-world scenario, define SMART questions, and outline your analysis plan for the capstone.
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Capstone Project: Data Collection and Preparation (25m)
Gather and clean your dataset, document your process, and validate data quality for the capstone analysis.
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Capstone Project: Analysis and Visualization (30m)
Perform statistical analysis in R, create compelling Tableau dashboards, and uncover key insights for your scenario.
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Capstone Project: Crafting Your Data Story (20m)
Synthesize findings into a clear narrative, prepare a presentation, and recommend actionable next steps.
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Presenting Your Capstone to Stakeholders (15m)
Practice delivering your analysis with confidence, handle questions, and communicate technical details clearly.
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Building a Standout Data Analyst Resume (12m)
Highlight your certificate, projects, and technical skills to attract recruiters and land entry-level interviews.
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Navigating the Job Market: Networking and Interviews (14m)
Use LinkedIn effectively, prepare for technical interviews, and leverage Google’s career resources for job search success.
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Continuing Your Learning: Advanced Topics and Certifications (10m)
Explore next steps like Python for data analysis, machine learning, and specialized certifications to advance your career.
Course Details
- Duration: 63.00 hours
- Level: Adaptative
- Language: English
- Lessons: 47+ video lessons
- Categories: Data Analytics
- Access: Lifetime access
- Device: Mobile & Desktop
- Certificate: Yes. After completion and Exam
The course is totally free. Seriously appreciated attribution